Up to this point, we have focused a lot on the internal workings of, and start-up aspect for, your business. Now let’s look outward. What about your customers? Make a list of demographics today. Who is your target audience? Where are they located? How do they get a hold of you? Do you have/want/need a business phone/phone number? How about e-mail address or physical address? Throughout the day, think about how you have contacted businesses similar to your own and what you like the best.