Before you open, make sure you are ready for your customers. Have a pre-opening test run with a few friends or partners and have them try to find weaknesses. If you can, correct these. If they are simply the way things are, create an action plan for how to deal with the issue when it …
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30-Day Business Challenge:Day 28
Research places that will help you create advertisements and get them where you need them. If you can do this yourself, take today and print off your fliers or call in your billboard. Hit the bricks on this one and start getting your word out there! A handwritten launch date on your cards and leaflets …
30-Day Business Challenge:Day 28
Research places that will help you create advertisements and get them where you need them. If you can do this yourself, take today and print off your fliers or call in your billboard. Hit the bricks on this one and start getting your word out there! A handwritten launch date on your cards and leaflets …
30-Day Business Challenge:Day 27
You’re getting close to your launch, now! Start thinking about marketing. Where will your services be most helpful? Where would your product be most used? Would a flier be an appropriate method of marketing? How about a poster or a billboard? Do you have any online ads and whom would you like to show these? …
30-Day Business Challenge:Day 26
Up to this point, we have focused a lot on the internal workings of, and start-up aspect for, your business. Now let’s look outward. What about your customers? Make a list of demographics today. Who is your target audience? Where are they located? How do they get a hold of you? Do you have/want/need a …
30-Day Business Challenge:Day 25
If you are a confident public speaker, take today to write some brain teasers to help you with your pitch deck. If you struggle with public speaking, get some friends together in a comfortable but public place, such as a coffee shop or college commons, and give them your pitch. Then, do it again. And …
30-Day Business Challenge:Day 24
Content Creation Day! Creating content can be “leg day” for your brain but don’t let it overwhelm you. Today you will need to focus on what you want to present to your customers. If you have a physical store, what is your style? Do you have a theme? Can you incorporate your logo, color pallet, …
30-Day Business Challenge:Day 22
Picture day! You will need visual aids for your pitch desk, business cards and advertising, website, storefront, and social media accounts. If you enjoy taking pictures, go out and take some around town. Local flavor, recognizable landmarks, and unique images from around town always resonate with residents and will encourage a warm beginning to your …
30-Day Business Challenge:Day 21
One of the most sorely overlooked and misused marketing tools in our society today is social media. It is essential that you can connect with your public on these platforms. Depending on your product you may need to utilize the top three. These are Facebook, Twitter, and Instagram. Instagram is more photo heavy so if …
30-Day Business Challenge:Day 20
INVENTORY! You need to have THINGS! If you are selling a product, stock up now! Make as many as you can hold; make at least two of everything. If people want something and you don’t have it as soon as you open, they may not come back again to check for it despite e-mails, text …